Estée Lauder Announces New Skin Longevity Initiative, The Next Frontier of Beauty
Estée Lauder reinforces its leadership in skin longevity science and age reversal NEW YORK --(BUSINESS WIRE)--Dec. 14, 2023-- Estée Lauder today announces its new Skin Longevity platform, grounded in 15-years of expertise in pioneering skin longevity research. With a new product innovation powered by cutting-edge age reversal technology, Estée Lauder is leading the new frontier in science-driven luxury skincare. To reinforce the brand’s authority in skin longevity science, Estée Lauder is announcing the formation of a longevity expert collective across multiple disciplines to educate and empower consumers to rethink how they approach skincare and lifestyle – reframing the conversation from anti-aging to visible age reversal. Estée Lauder also announces its support of the Stanford Center on Longevity and its new Program on Aesthetics & Culture, whose work will include research assessing perceptions on longevity and vitality. “The Estée Lauder brand has always been at the